twentyseven names




With the beautiful weather we've had here these last two weekends, I think I'm finally ready to embrace some smaller clothing.

I'm really digging the Jimi James and the Blue Flames summer 2010 collection from twenty-seven names.

Since its creation just four years ago, this directional label has inspired a cult-like following. Designers of the New Zealand-based line, Rachel Easting and Anjali Stewart, cite contemporary art as the basis for their collections.

So hippie-chic. And perfect for summer days.

Check the collection here.




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8 comments:

January 18, 2010 at 2:27 PM Jess said...

The second white dress down is so sweet! Thanks for stopping by our blog-- I've really enjoyed browsing through your posts!

January 18, 2010 at 2:33 PM Anna said...

Thanks Jess! Love your blog and shop! Hope to see you back :)

January 18, 2010 at 9:21 PM Content Director - Strong Female Leaders said...

These dresses look so comfy and effortless - ** sign ** I miss summer!

January 18, 2010 at 11:42 PM Pretty Little World said...

I so want that white dress!! And maybe the polka dot one. And the plaid one.

January 19, 2010 at 1:05 AM Annemarie said...

Oh gorgeous!!! Love them all! XOXO

January 19, 2010 at 10:31 AM Unknown said...

I love the white smock with the pockets. I bit dressed up for throwing over a bathing suit, but that's what I would wear it with.

January 19, 2010 at 12:00 PM Onada - Fashion and Photography said...

Ilove this line! The clothes are gorgeous!

January 19, 2010 at 12:13 PM My Favourite Things said...

Ooh, what sweet, feminine designs. Love the last two especially! I'll have to see if they carry it anywhere here in Vancouver.